Some interesting discussion seen over at Erik Askin’s design portfolio on how inefficient packaging may help discourage people from smoking cigarettes. Basically making life for them “subtly harder” - one step beyond the standard warning label. Smokers are already an ornery bunch, so torturing them further is an amusing idea… But I’m thinking this could be better served on something with a more immediate danger, like alcohol. For starters, how about child proof caps ("drunk proof") on beer and liquor? Whoa, wait. How many lives did I just save?